EA Announces A Multi-year eSports Deal With NFL, ESPN and Disney

The last week we informed you guys about the agreement between EA and Disney to stream the eSports matches related to Madden NFL 18. But now we have learned that this will be in fact happening and not also Disney will have the rights to stream the matches, but also ESPN.

Electronic Arts has announced major plans for its Madden NFL 18 game, closing a multi-year deal with the National Football League, ESPN and Disney XD to broadcast the final rounds of a tournament based on the popular title.

Electronic Arts has announced major plans for its Madden NFL 18 game, closing a multi-year deal with the National Football League, ESPN and Disney XD to broadcast the final rounds of a tournament based on the popular title.

The collaboration, described by the four parties as the first multi-event long-term competitive games agreement, comes at a time of high interest in the so-called eSports or electronic sports, videogame tournaments for professionals and amateurs with large audiences and awards in metal.

The broadcasts began on January 26 and will last until the end of the championship, in early May.

Last year ESPN and EA collaborated on a project to televise tournaments based on the popular football title of the latter company, FIFA. The Disney-owned television network has expanded coverage to other eSports tournaments based on other video games.

Activision Blizzard, EA’s rival and the world’s largest video game publisher, has also made a strong commitment to eSports, and last year sparked interest around its fantasy «shooter» Overwatch.

How about? Will you compete in this league? Are you a lover of eSports? For players this is a good news, hope to get more good news about Madden NFL 18 coins which is needed a lot to get good players. Well, we think it’s a pretty clever move from EA, since Madden had already been slow to appear in this type of competition.